Alliance focuses on integrated responses to HIV/AIDS that combine preventing HIV infection, facilitating access to treatment, care and support, and lessening the impact of AIDS. Giving emphasis to the importance of working with people who are most likely to affect or be affected by the spread of HIV/AIDS.. New Concept assisted Alliance to adapt to the local context in terms of content and visuals three resource tools in Hindi and Tamil dealing with various aspects of the response to the HIV/AIDS epidemic.